The overall concept for the project is to create a website similar to plug.dj, which currently has no major competitors, however my idea is something different to what plug.dj currently is, in the fact that it is less of a user-based website, and is more of a website for real DJ’s or concerts, with a community of users all around the world.
I plan on creating my project as a concept only for now, due to the number of things that I am going to need to create to incorporate, such as animations, character illustrations and learn throughout the project.
However, the main focus for the websites is for companies to be able to stream or create online versions of concerts for users all around the world. This can incorporate free or paid concerts, each having different features. For example, an online concert could allow free access to users that sign up to the website, or they could charge £5 for each user to join in with the concert.
The concert page will then have a unique stage design for each concert with visual effects, and a community such as a place for users to chat, show off their characters, and unlock new features by getting involved with the community.
This section will cover the ideas that I have for the project, and how I plan on using them within my final project.
Each concert should have a different stage to make them all unique, therefore there will be a different design for each concert’s stage, which I will be illustrating examples for to include in my final project. These would be provided by the people running the concerts, and would be fully customisable by those people.
Characters are little avatars that would be available for users of the website. They would then have customisable items available, such as t-shirts and other accessories. These could either be earned like achievements would, or be purchasable by the users. Other customisable aspects such as dances, etc. to make each character stand out from the crowd on the concerts could be added also.
Achievements can be achieved by doing certain things on the website, such as attending a certain number of concerts, collecting items for your character, etc. By having achievements available, there may be more incentive for users to use certain features on the website, or attend certain concerts that they may not have otherwise. These achievements could also be used to unlock exclusive items for characters, etc.
The splash page is what the users will see before they sign up to the website, therefore it is important that this is designed to show off everything that the website can do, and give the visitors an incentive to become a user, as it would not be possible to use many of the features without becoming a user on the website, such as customisable characters, etc.
Concerts are usually quite social places, therefore to give off the real experience that concerts give, it is important that the website includes some social features also, therefore I will be coming up with different social features to implement to give off the social feeling of being at a concert, and make the user’s experience a lot better than it would be without them.
The stage builder is another idea that I had that could be implemented as a future consideration, due to the amount of work that would need to go in to it, but a small concept of what it would be could be created as part of this project. Basically, it would be a way for people to create a stage by dragging and dropping elements into certain places on a page, thus creating their own unique stage every single time.
The main goal for the website is for promoters and artists to be able to play their music online to their fans all around the world, without being limited to a single stadium with a user limit, therefore any artist from people such as up and comers, to the biggest artists in the world could create a concert on the website, and stream their music to their fans and interact with their own unique online concert, featuring their own choices of music, stage design, digital lighting and more. The website is mainly a way to help up-and-coming artists and DJ’s get more noticed by creating concerts and having achievements or other things alike, such as customisation items exclusive to users that attend their concerts, therefore there is a reason for the users to attend concerts of artists that they may have never heard of before.
Another one of the main goals for the website is to have features to keep the website fresh and new, by releasing new characters, customisation options and achievements every-so-often, so no-one ever has everything there is to get on the website, and the only reason for them to use the website becomes to join concerts that they want to, as this may draw them away from the concerts that up-and-coming artists are starting, and just to artists that are already popular concerts.
| Plan of Action
My first plan of action is to complete all of the research needed, and find out exactly what would be possible on the web when it comes to creating online concerts, such as how animations and customisable characters would be implemented if the website was to actually be created, I will then go on to doing all of the other research into things such as similar websites, inspiration, colour schemes, logo ideas & more.
Once I have passed the research phase, I will then begin creating my initial ideas, coming up with a design for the websites logo, coming up with some example characters and stages to use and familiarising myself with the software that I am going to be using to create these things (Adobe illustrator).
Once I have some final designs for the characters, logo and stages I will then go on to creating the initial design for the website, coming up with new ideas along the way and trying to keep the user experience as good as it possibly can be, using my findings from the research that I have done.
Finally, once my concept is complete, I will begin creating animations, and examples of the concept in Adobe After Effects, where I will hopefully use my knowledge from last year, and learn some new animation methods to improve my final concept of the website that I plan on creating.
Once all of this is complete, I will research into how the website could be marketed, SEO, how things could be possibly implemented, getting feedback from people that may use the website in the future, if it was to come to the market. I will also create other things, such as business cards for the website, as if the website was actually being launched.